Book Information

Entrepreneurship : Starting and Operating A Small Business

ISBN:  1292097418/9781292097411
Author(s):  Caroline Glackin Steve Mariotti
Subject(s):  New business enterprises--ManagementEntrepreneurshipSmall business--Management
Edition:  4
Status: 
Page:  565
Size:  28
Publishing Info:  Pearson Education, 2016
Call number:  658.11 M332/4e2016
Resource: 

UNIT 1 Entrepreneurial Pathways

UNIT 2 Integrated Marketing

UNIT 3 Show Me the Money: Finding, Securing, and Managing It

UNIT 4 Operating a Small Business Effectively

UNIT 5 Cashing in the Brand

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